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Energizing Your Authentic Personal Brand is My Passion

Hubert Rampersad

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Latest Articles from Hubert Rampersad
Lack of engagement is endemic, and is causing large and small organizations all over the world to incur excess costs, under perform on critical tasks, and create widespread customer dissatisfaction. The annual financial loss in the US due to disengagement of managers and employees is a...
Having an authentic dream and a related personal brand is a very important asset in today’s online, virtual, and individual age. This is the key to personal success. It is the positioning strategy behind the world’s most successful people, like Barack Obama. It’s therefore important to...
Now during the crisis it is a great time to reposition yourself strongly in relation to your competitors, built a strong reputation, develop an effective image of yourself that you want to project in everything you do, and become more creative and innovative.
In life, as in business, branding is more effective, powerful and sustainable than marketing and sales, and an effective way to best the competition. It’s about influencing others, by creating a brand identity that associates certain perceptions and feelings with that identity.